DeviantArt, online art gallery, is expand the scope of DeviantArt Protect, a tool they developed to detect theft art displayed on their website. The new update will now allow artists to detect if their work has been published as a counterfeit NFT.
DeviantArt Protect is image detection software from the eponymous company that debuted in July 2021. The software analyzes uploads to DeviantArt and will notify participating artists of potential copyright infringement by users who upload identical or manipulated versions of the artist’s work. Now, DeviantArt Protect has expanded its monitoring to monitor public blockchains to detect art that has been re-uploaded as NFTs. The edge writes that this updated version of DeviantArt Protect will monitor 10 images per user for free. Users can also sign up for DeviantArt’s Core membership, which costs $3.95 per month, and get protection on 1,000 of their images.
While users can now seek solace in receiving an alert if their art has been scammed, the trickiest part is getting the breached artwork off the blockchain, because that’s not really possible. Deleting an NFT defeats the whole point of an NFT, which is to be immutable and permanently placed on the blockchain. NFTs can be burnedhowever, where they are sent to an inaccessible web address, thereby removing them from circulation.
Counterfeit NFTs are incredibly common in an already uncertain environment market. In example, only one artist received notification that her art had become almost 86,000 NFTs. These are great examples of how an unregulated NFT market is the Wild West, and how one of the main draws NFTs – giving artists more control over their own tracks –can backfire dramatically. JTools like DeviantArt Protect could be a major step in properly detecting maintaining blockchain integrity.